Project Details
Name of the project:InToGeneration
Start date: 1st September 2014
End date: 30th September 2016
The project is financially supported by Erasmus+ programme through VET Strategic Partnership measure. You can follow the project progress on http://www.into-generation.eu/.

InToGeneration project has been developed in order to support young successors to go smoothly through the process of transitionfrom an older to a younger generation in a family business.The project’smission is to ensure that young entrepreneurs are well prepared to asses an existing business and take a well-informed decision when deciding to continue the business.

 

An innovative adults’business training programme is being developed that will support young entrepreneurial successors with knowledge and skills how to continue the management of the micro enterprisein a profitable manner. The training content consists of basic theoretical business models, practical examples, videos, and case studies, driven by real business trends and requirements. In addition to the practical training content, case studies are used to present daily challenges in management and how to cope with them.


At the beginning of 2016 project partners will start to recruit piloters who will evaluate InToGeneration training programme in the 5 partner countries – Turkey, Bulgaria, Greece, Germany and Spain. It is expected that a total of 150 micro-SMEswill take part in the piloting phase of the project. They will provide feedback and recommendations about the quality and applicability of the InToGeneration training programme. Based on the obtained feedback, the project consortium will decide on further steps for improving and mainstreaming the training units.

InToGeneration training course offers 12 units:

•   Unit 1: General introduction and State of the Art describes the course pedagogical approach,applied learning methodology, and course delivery structure.
•    Unit 2: Overall Management describes the stages of the managing process and equips successors with skills and attitudes for effective management and leadership of the micro-SME.
•    Unit 3: Transition Management presents the essence of knowledge and resources transfer between the older and young generations.
•    Unit 4: Communication describes different aspects of non-verbal and verbal communication and how it can influence the overall business performance of the manager of a micro-SME.
•    Unit 5: Leadership provides information about different leadership styles and helps learners to enhance their skills.
•    Unit 6: Understanding growth deals with topics such as the nature and projection of growth, effective managing of the capital, understanding the competition, and other important aspects that helps analysing the business opportunities of the micro-SME.
•    Unit 7: Creativity and innovation provides learners with guidance how to apply creative business solutions and what the benefit would be when the young successor(manager) uses innovative approaches and developments.
•    Unit 8: Marketing provides essential information about the components of the marketing mix, as well as strategies for effective advertising and marketing.
•    Unit 9: Digital business and social business strategy aims to support the implementation ofdigital tools and platforms to boost the company’s growth.
•    Unit 10: Occupational risks’ prevention & Health and Safety provides information and guidance about the prevention of labour risks that national and international regulations stipulateformicro SMEs.
•    Unit 11:  Environmental Issues & Waste Management suggests tips how to cope with waste and how to use resource saving techniques and solutions.
•    Unit 12: Green economy and policiesemphasises on the theoretical and practical considerations of environmental issues and corporate social responsibility.

The training content will be available in English, Bulgarian, German, Greek, Spanish, and Turkish. If you want to participate in the forthcoming trainingsorganised by theInToGeneration project, you can contact the respective national partner. You can also contact the Project Contractor Gazi University (Turkey) for any other queries you may have about the InToGeneration project. All partner contacts can be found at the project websitewww.into-generation.eu/index.php/en/partners.

The Project offers to micro-SMEs

  • Current situation in the field of family management and business practices.
  • A curriculum and training material that follows a case study approach through which, successors can learn via handy examples, concepts and business practices.
  • A portable self-assessment service through Android based mobile application which facilitates successful business transfer and exchange of best practices between micro-SMEs. 
  • Testing phase and results with 150 micro-SMEs in Bulgaria, Germany, Greece, Spain and Turkey.